Permaculture and strategic management (#journal)

Permaculture approach: linking ecological sustainability to businesses strategies

This paper discusses the concept of ecological sustainability in the global business community as the neoclassical approach continues to fail. There is now an emerging need to explore new approaches towards balancing ecological and economic returns. The paper extends the philosophy of Permaculture into business domain and explores its compatibility to be integrated with strategic management perspectives.The study primarily conducts a review of Permaculture and Strategic Management domains and uncovers the compatibility between the two, while arguing that the integration of Permaculture philosophy in business strategy would achieve sustainability.